Matala is the most famous beach village in Crete — a small settlement on the south coast of the island, famous for its hippie caves, its red sandstone cliffs, and a beach that was once the centre of the global counterculture movement. In the 1960s and 70s, hippies from around the world lived in the caves carved into the cliffs above the beach, and the village became a symbol of freedom and rebellion. Today, Matala is more sedate, but the caves are still there, the beach is still beautiful, and the spirit of the hippie era lingers in the village’s relaxed atmosphere. Hiring a car here lets you explore the south coast of Crete, the ancient sites of Phaistos and Gortyn, the mountain villages of the interior, and the stunning beaches of the Libyan Sea.

We compare local operators in Matala. Compact cars start around €18/day. The village is 75 kilometres southwest of Heraklion.

Why Hire a Car in Matala

• The Caves: The caves of Matala, carved into the red sandstone cliffs, were used as tombs in Roman times and as homes by hippies in the 1960s. Today they are a tourist attraction, and you can climb up and explore them.
• The Beach: A wide, sandy beach with calm water, sunbeds, and a few beach bars. The red cliffs provide a dramatic backdrop, and the sunsets over the Libyan Sea are spectacular.
• The Hippie Festival: Held every June, the festival celebrates the village’s hippie heritage with music, art, and cultural events. It draws visitors from around the world.
• Phaistos: 30 minutes east. The ancient Minoan palace, second only to Knossos in importance. The site has a stunning location on a hill with views of the Mesara plain and the mountains.
• Gortyn: 45 minutes east. The ancient city with the Law Code of Gortyn, inscribed on stone walls, and the ruins of a Roman city.
• Kommos Beach: 10 minutes east. A long, undeveloped beach with an archaeological site — the ancient port of Phaistos.
• The Mountain Villages: The interior of southern Crete has villages like Zaros, with its lake and waterfalls, and Kamares, with its cave and mountain setting.
• Heraklion: 1.5 hours northeast. The capital of Crete, with the Palace of Knossos, the Archaeological Museum, and a vibrant waterfront.

Driving in Matala and Crete

Greece drives on the right. The roads in Crete are generally good, but the mountain roads are narrow and winding. The coastal road to the south is scenic. The road to Heraklion is excellent.

Parking in Matala is along the beach road — free but fills up in summer. At the archaeological sites, use the designated car parks.

Booking Tips for Matala

• Book 3–4 weeks ahead for summer and the Hippie Festival.
• If visiting the caves, wear sturdy shoes — the climb is steep.
• GPS is useful for finding the remote beaches and archaeological sites.
• If combining with Heraklion, the drive is 1.5 hours northeast.

Frequently Asked Questions About Car Hire in Matala

Is Matala worth visiting? Yes — it is one of the most unique and beautiful beach villages in Crete, with a fascinating hippie history and stunning scenery.

Do I need an SUV? No — a compact car is fine for the coast and the main roads.

When is the best time to visit? June for the Hippie Festival. September for mild weather.