Car Hire in Ancona: Gateway to Italy's Quiet Coast
Ancona is the capital of Italy's Marche region — a port city with a historic centre, dramatic cliffs and access to the Conero Riviera. The city sits on a promontory jutting into the Adriatic, with Mount Conero rising behind it. Ancona is also the main ferry hub for Croatia, Greece and Albania, making it a practical entry point for exploring central Italy. A hire car here turns a port stop into a full coastal and hill-town itinerary.
Marche is often described as Italy's best-kept secret — rolling hills, medieval hill towns and beaches without the crowds of better-known regions to the north and south. The Conero Riviera's coves and cliffs are a short drive from Ancona. Urbino's Renaissance palaces and perfectly preserved streets sit inland. The Frasassi Caves, San Marino and the Sibillini Mountains are all within reach by car. Public transport connects some of these places, but not efficiently enough for a multi-stop trip. A rental vehicle gives you the freedom to discover Marche at your own pace.
Ancona Falconara (AOI) — supplier collection instructions
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Croatia, Greece, Albania and local islands
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Conero Riviera, Urbino, Frasassi Caves, San Marino
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Coastal motorway plus winding hill-town routes
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Match collection to the actual itinerary
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Ancona Falconara Airport Pickup
Ancona Falconara Airport (AOI) is the most convenient arrival point for Marche. Rental desks are inside or adjacent to the terminal building, depending on the supplier. The drive into Ancona itself is direct, and the A14 motorway south toward Pescara or north toward Rimini and Bologna is easily reached. Airport pickup suits travellers on short breaks who want to maximise time on the coast or in the hills. Check your voucher for the exact desk location and any shuttle details.
Port and City Centre Collection
Ancona's ferry port and city centre suit travellers arriving by sea from Croatia or Greece, or those who have already spent time in the city. Downtown offices are typically smaller than airport locations and may have shorter opening hours. City collection is practical if you are heading straight out to the Conero Riviera or inland toward Urbino. Be aware of port traffic during ferry boarding times and any temporary traffic restrictions near the terminal.
Plan the handover, price and first drive
Marche is the kind of region that rewards curiosity. You will not find the crowds of Tuscany or the Amalfi Coast here, but you will find empty coves, family-run restaurants and hill towns where the only foreign voices are the ones you brought with you. Ancona is the practical entry point, but the real experience begins when you leave the port behind.
A typical Marche road trip might start with a morning coffee in Ancona, followed by a drive south to the Conero Riviera for a swim at a cliff-backed beach. Lunch in a fishing village, then inland to Urbino for an afternoon of Renaissance art and cobbled streets. Dinner in a trattoria that has no English menu and no need for one.
The driving itself is part of the appeal. Coastal roads give way to valley climbs, then to narrow streets where you park and continue on foot. The A14 motorway keeps longer transfers efficient, but the best moments happen on the smaller roads. A hire car is what makes this combination possible.
Check the conditions behind the price
The selected supplier’s terms and booking voucher control the rental. Review them before payment and again before collection.
Total payable price
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Deposit and payment card
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Excess and cover
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Fuel policy
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Mileage and territory
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Extras and return
Price additional drivers, seats, after-hours service and one-way return before payment.
Choose for people, bags and roads
A category normally represents a group of similar cars, not a promise of one exact model.
- Compact: convenient for couples and tighter parking.
- Intermediate: more room for bags and longer journeys.
- Family or SUV category: useful only when the required capacity justifies it.
- Transmission: select automatic explicitly if manual is unsuitable.
Practical planning before departure
Licence requirements
A full valid driving licence is required. Non-EU visitors should carry an International Driving Permit alongside their home licence. Check your voucher for any supplier-specific paperwork requests.
Tolls and motorways
The A14 runs along the Adriatic coast. Tolls are collected at barriers or via electronic systems. Carry a payment card or cash. Ask whether your rental vehicle includes a telepass device for automatic toll billing.
Hill-town driving
Roads to Urbino, Ascoli Piceno and the Sibillini Mountains are narrow and winding. Allow extra time for these sections and be prepared to pull over for local traffic. Parking in medieval centres is usually restricted to designated lots outside the walls.
Ferry crossings with a rental car
Some suppliers allow vehicles on ferries; others do not. Check the terms on your voucher before booking a crossing to Croatia or Greece. Insurance coverage may differ while the vehicle is on the ferry.
Fuel before return
Most rentals operate on a full-to-full policy. Refuel near the airport or port before return to avoid supplier refuelling charges.
Local access, road and operating conditions can change. Check current signs, your supplier instructions and the linked source before travelling: Regione Marche Tourism.

Build a realistic first journey
Ancona to the Conero Riviera
Head south from the city or airport on the SS16 coastal road. Sirolo, Numana and Portonovo offer beaches beneath dramatic limestone cliffs. The road is scenic but can be busy in July and August. Parking fills early at popular coves.
Ancona to Urbino
Take the SS76 inland through the Cesano valley. The road climbs steadily toward Urbino, with views over patchwork farmland. Urbino's historic centre is pedestrianised; park in the designated lots below the walls and walk up.
Ancona to Frasassi Caves
Drive southwest on the SS76 toward Fabriano, then follow signs for Genga. The caves are among the largest in Italy, with guided tours through vast chambers of stalactites and stalagmites. The approach road is well signposted.
Ancona to San Marino
Head north on the A14, then take the San Marino exit toward the mountain republic. The final climb is steep and winding. San Marino has limited parking near the historic towers; use the cable car park or central garages.
Frequently asked questions
Can I pick up a car at Ancona ferry port?
Some suppliers offer port or city-centre locations, but fleets are smaller than at the airport. Check availability when you search. If you arrive by ferry, confirm the office is open at your arrival time.
Is an International Driving Permit required in Marche?
Non-EU licence holders should carry an IDP. Police checks and insurance claims are smoother with the permit. Obtain it before you leave home.
Are there ZTL zones in Ancona?
Ancona's historic centre has traffic restrictions. If your hotel is inside the restricted area, ask whether they can register your vehicle for temporary access. Otherwise park outside and walk in.
What happens if my ferry is delayed?
Contact the supplier or 365 Car Hire support as soon as you know your new arrival time. Most offices have a grace period, but late-night ferry arrivals may miss office hours if you have not warned them in advance.
Can I drive a rental car into San Marino?
Usually yes, but confirm with your supplier. San Marino is not part of the EU or Italy, so insurance terms may differ. The drive itself is straightforward once you leave the A14 motorway.
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